Monzo Locks In Coventry City Before the Premier League Surge
Monzo renewed its partnership with Coventry City ahead of the club's confirmed return to the Premier League, locking in the deal before promotion pricing kicked in.
Marcel
Chime bets on Cena
Chime tapped John Cena to front the launch campaign for Chime Prime, its new premium subscription product, leaning into his wrestling persona and famous catchphrase for a campaign built entirely on humour.
PayPal gets its own gate at the Seahawks
PayPal became the Seattle Seahawks' Official Fan-to-Fan Payments and Exclusive Digital Ticket Payment Processing Partner, carving out a defined functional role inside the team's fan economy.
Bank of America backs the Thorns
Bank of America came in as Portland Thorns' official partner covering community access to soccer and wealth management, one of the stronger financial services moves in women's football this year.
Visa levels up inside the Game
Electronic Arts and Visa launched a global multi-year partnership spanning EA Sports titles, putting the Visa brand inside one of the world's most played sports gaming franchises.
Nubank Puts Its Name on the Stadium
Nubank secured naming rights to Palmeiras' arena in São Paulo, rebranding it as Nubank Parque after a fan poll selected the name.
Shift4 takes over all commerce for the Chicago Cubs
Shift4 signed a partnership with the Chicago Cubs to power all commerce at Wrigley Field, one of the most visited sports venues in the United States.