Revolut Takes the Wheel at Audi F1
Revolut became the title partner of the future Audi Formula 1 Team, with the team set to race under the Audi Revolut F1 Team name from its official entry into the championship.
Type: Branding - title partnership of the incoming Audi Formula 1 team
Sport: Formula 1
Announced: July 2025
Revolut became the title partner of the future Audi Formula 1 Team, with the team set to race under the Audi Revolut F1 Team name from its official entry into the championship.
- The title partnership means Revolut's name sits at the very top of the Audi F1 project - the team will carry the Audi Revolut F1 Team name, giving the neobank a level of visibility inside Formula 1 that goes well beyond standard sponsorship and into co-ownership territory from a brand perspective.
- Audi's Head of Formula 1 Adam Baker said at the announcement: "Revolut is the perfect partner for our Formula 1 project. They are ambitious, global, and they share our commitment to doing things differently. Together we will bring something new to this sport."
- The Berlin launch event confirmed the team's official name and entry timeline, with Revolut branding integrated across the full visual identity of the car, team kit, and all commercial communications from day one.
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